"Why gym owners should be studying the automobile industry" - an article by Louis Nicholls, published on Medium.
"The challenges facing gyms in Western Europe and the US today are eerily similar to those faced by the American automobile industry in the late 20th century.
What’s more, in exactly the same way that the automobile industry turned a collective blind eye then with disastrous consequences, gym owners today have yet to wake up to the threats facing them them now and in the near future."
The answer is Innovate - before it's too late! Read the full article here on Medium.com.
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